Best Practices
- Campaigns: Tracking external marketing campaigns with URL parameters
- Content: Distinguish good bounces from bad bounces by looking at Engagement
- Content: Examine how users reach a specific page
- Admin - Tag Integration: First Steps - Integrating Mapp Intelligence
- Admin - Tag Integration: Updating the Mapp Intelligence Plugin
- Admin - User Centric Tracking (1): An introduction
- Admin - User Centric Tracking (2): The next level
- Admin - User Management: Basic Use Case
- Admin - User Management: Extended Use Case
- Admin: Analysis of errors in pixelation and assignment
- Admin: How to define website goals
- Admin: How to easily migrate from Mapp Q3 to Mapp Intelligence
- Admin: Smart Alerts - All you need to know on automated notifications
- Campaigns: Create a fallback channel to track all of your campaigns
- Campaigns: How to import data from Google AdWords
- Campaigns: TV and radio tracking
- Campaigns: Use different attribution models to evaluate campaigns flexibly
- Content - Internal Search: How to analyze your internal search with Mapp Intelligence
- Content - Internal Search: Internal search optimization – How to track your visitors' searches
- Content - Teaser Tracking: 3 steps to Teaser Tracking
- Content Engagement: What percentage of an article has been read?
- Content: Build content groups to dissect usage of the website
- Content: How long does it take to load specific pages?
- Content: What percentage of each page is seen?
- Data quality: Make sure that only natural traffic is tracked
- Data quality: Measure how often ad blockers are used
- E-Commerce: Import return data to analyze shopping behavior in detail
- E-Commerce: Integrate product images for even more beautiful reports!
- E-Commerce: Track whether a product has been actively removed from the shopping cart
- E-Commerce: Using product categories to measure performance