Shows (depending on the metric) how often a campaign was tracked or which value was assigned to a campaign according to the attribution model.
In the name of the metric, you can identify
- the name of the attributed metric,
- which attribution model is used to calculate the metric,
- whether only external, or internal, or all campaigns are considered,
- to which website goal the attribution model relates.
Further information can be found in the training chapter on Campaign Configuration.