Shows the share of all referrer accesses that happened via campaigns based on mediacodes.
Calculation:Qty Campaign Source / Qty Sources * 100 |
Similar Figures:
- Qty Sources: Shows how often referrers were tracked.
- Qty Campaign Source: Shows how often referrers with a URL parameter have been tracked.
- Qty Organic Source: Shows how often referrers without a URL parameter have been tracked.
- Organic Source %: Shows the share of referrers without a URL parameter that have been tracked.
Further Information:
- Training Document Analyses 4 – Referrer Analyses
- Best Practice Tracking external marketing campaigns with URL parameters
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