The macro status is used for the evaluation of the long-term reach of goals and shows the process from the first contact to the repeated purchase.
"URM - Customer Profile Macro Status" always shows the visitor status, a user had had in his last visit.
A visitor is always assigned to exactly one status (the one with the highest priority). The assignment is done over all visits.
The visitor keeps the highest reached status for his whole lifetime.
Please note, that the use of this dimension over time is usually not useful, as there is no time reference.
Further information can be found in the training chapter on Analyses 5 – Analysis of Goal Achievement.